Southern California Rental Housing Association is a member-driven organization led by a volunteer board of directors representing owners, managers, and industry suppliers. They are responsible for the direction, leadership, and financial stewardship of the organization.
Executive Committee
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Allison Pfister
Regional Property Manager, BCM 625 Broadway PROPCO, LLC | Greystar
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Daniel Hernandez
Area Supervisor, Sunrise Management Company AMO
SCRHA Board President Elect
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Dr. Lorri Goldmann
VP, Diversity and Inclusion , Avenue5 Residential
SCRHA Board Vice President
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Alex Winborn
VP of Residential Asset Mgmt., H.G. Fenton Company
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Matt Ruane
Director Of Military Affairs, Liberty Military Housing
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Lisa Mason
Area Supervisor, Baldwin Asset Management
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Buck Buchanan
Independent Owner, Buchanan Property Management Corp.
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Alex Winborn
VP of Residential Asset Mgmt., H.G. Fenton Company
Board of Directors
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Alicia Banister
CALP, CAM
Regional Property Manager, Sofi Poway | Willow Bridge
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Mark D Feinberg
Heinz & Feinberg
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Jennifer Ford
VP, Property Management , Douglas Allred Company
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Dawn Jones
National Account Manager, HD Supply
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Patrick Kappel
Kappel Realty Group
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Blair Madrid
CALP
Leasing Manager, American Assets Trust, Inc.
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Kimmi McBryde
Senior Regional Property Manager, Bridge Property Management
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Kayla Roeder
CPM, ARM
COO, Cambridge Management Group, AMO
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Andrew Rowley
Director of Portfolio, FPI Management
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Robert Shapiro
President, Onyx Property Management
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Eric Sutton
Creaser & Warwick, Inc.
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Lucinda Lilley
CPM®, CAPS®, GRI®, NAA Leadership Lyceum, NAAEI Faculty Member
Founder/CEO, Bridging Influence
