January President's Message

Photo of Aiesha BlevinsHappy New Year! I hope you were able to celebrate the holidays and that you're refreshed and ready to embrace 2023.

As the newly installed president of the Southern California Rental Housing Association, I'm looking forward to representing the Association and our industry during this pivotal time. Having volunteered with the Association since 2013, I have had the pleasure of working with many members and volunteers in my roles of Events Committee member, Mark of Excellence Co-Chair, and Secretary. Most recently, I served as treasurer on the Executive Board and got to work closely with my predecessor, Lucinda Lilley, and other colleagues as we adopted a new mission and vision statement, as well as a new strategic plan.

That strategic plan will guide our actions over the next two years, and I look forward to continuing toward our goal of providing quality housing for all. These ambitious goals will require the cooperation and collaboration of SCRHA members, industry colleagues, and community partners to benefit the entire ecosystem.

Even though it isn't an election year, our robust advocacy efforts will continue at all levels of government. Notably, we have a seat at the table and are an active part of the discussion as a recently proposed framework for additional tenant protections makes its way through the City of San Diego City Council. We will publish updates to all our members as soon as possible, so subscribe to our emails, bookmark the blog, and follow us on social media to stay current.

In addition to our ongoing advocacy work, our education programming is second to none. The calendar of classes is now online, so save the date and register early. If you attend multiple classes or want your staff to access training from industry leaders, 2023 Education Packages provide year-round access to our courses at one price. Different packages are available based on your needs, so visit socalrha.org to learn more.

As president, my focus is the continued development of our next generations of leaders in a manner that serves our strategic plan and allows for a diverse representation in membership and volunteers.

I am excited about the year ahead and the opportunity to lead our industry at this time. We have the power to make 2023 a great year, and I look forward to working with you in the new year.